Accessing Information
is not Acquiring Knowledge


Hari Srinivas
Viewpoint Series E-082. June 2015.

Abstract
The digital age has made information widely available, often in overwhelming volumes. While this abundance eliminates the traditional excuse of poor decisions caused by lack of information, it introduces new challenges. The key issue is no longer gathering information, but accessing the right information at the right time and transforming it into knowledge that supports effective decision-making.

This viewpoint explores the distinction between accessing information and acquiring knowledge, emphasizing the dual dimensions of technology and information management. It argues that true knowledge emerges from value-adding processes that contextualize and enrich information, enabling users to make informed, timely, and context-sensitive decisions.

Keywords
Information access, Knowledge management, Decision-making, Information overload, Value addition, Information technology, Contextualization, Information systems


I

t used to be traditional to blame bad decisions with lack of foresight and risk averse leadership. Both reasons have at their core a lack of information that cumulatively led to the bad decision being taken in the first place. But with the advent of advanced computing power, and the networking enabled by the Internet, this reason, of lack of information, no longer holds water. The information is there, collected in sometimes repetitive, overlapping cycles.

The issue is therefore no longer a lack of it, but more of accessing and finding the right info at the right time - to be delivered to the right target. The challenge is to match an information need with an appropriate resource.

This challenge focuses our attention on two key aspects are:

  1. Accessing information - covering the technology dimension. How do we ensure that a decision-maker, in need of information to choose between alternatives and take a decision, is provided that info? How can the information be provided? The question is one of technology - how can a decision-maker access information quickly and efficiently?

  2. Finding information - covering the management dimension. With the advent of the Internet comes a new expression - information overload - of an overwhelming volume of information being delivered without sufficient disseminative justification. How can information be managed better - packaged better - to facilitate effective decision-making? Is a 200-page folder detailing the entire activity necessary to take a decision to initiate it (for the deicision-maker)? Or is a one-pager with a bulleted list giving the salient points sufficient?


Figure 1: Balancing Technology and Management in Decision Making

Knowledge is a construct that is created in the mind of the user, as a result of the cycle of accessing, processing and understanding information.

But providing and ensuring access to information per se will not complete the knowledge cycle. Quite clearly, it is the opportunity for value adding to information given to the user, which leads to generation of knowledge and understanding. Thus along with the provision of access to information, lies the need to create a two-way flow of opportunities to generate knowledge.

From information to knowledge It is essential to recognize that knowledge is not simply a collection of facts or data. Knowledge is a construct formed in the mind of the user as a result of accessing, processing, internalizing, and understanding information. The act of providing access to information, in itself, does not complete the knowledge cycle.

What truly matters is the opportunity for value addition, that is, the processes through which information is interpreted, enriched, and applied in context. It is this that transforms information into knowledge and, eventually, into wisdom that guides sound decision-making.

Value addition takes two key forms:

  • Opportunities for users to contribute their experiences, insights, and contextual information, thereby enriching the data they access.
  • Opportunities to localize and adapt information to the specific environment in which the user operates, ensuring relevance and usability.

It is this dynamic, interactive, and reciprocal process, where information is both consumed and enriched, that leads to genuine knowledge creation. Only when we foster such an environment can information truly empower decision-makers and drive meaningful action.

On one hand are value-adding opportunities for the user to contribute experiences, insights and related information to the information being accessed. On the other are opportunities to contextualize and localize the information being accessed to the environment within which the user works.

It is this value-adding, interactive give-and-take that leads to the generation of real knowledge.

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 Hari Srinivas - hsrinivas@gdrc.org
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